Kevin Volpp writes in JAMA Health Forum that the Food Is Medicine initiative by the American Heart Association aims to tackle health issues related to diet by offering subsidized healthy foods. By integrating behavioral economics strategies, these programs could be more effective and better received, ultimately improving health equity and access to food.
Citation:
“Behavioral Economics to Enhance Food is Medicine Programs.” JAMA Health Forum, K Volpp, C Lamberton, July 12, 2024.
Loewenstein G, Price J, Volpp K. 2016. "Habit formation in children: evidence from incentives for healthy eating." Journal of Health Economics.
Volpp K, Berkowitz S, Sharma S. et al. 2023. "Food is Medicine: A Presidential Advisory from the American Heart Association." Circulation - American Heart Association Journals.